62% of Indian viewers like seeing ads for products and services online.
A video ad tech company has revealed findings from a study which says - 62 per cent of Indian viewers...
A video ad tech company has revealed findings from a study which says - 62 per cent of Indian viewers...
Roughly translated, hacking is Jugaad. Jugaad is constituted as cutting corners. Most of all, finding ways to put in less...
Education, age, income, economic scenario, media, and technology play a predominant role in the way Indians shop today. The Indian...
Just as China has the phrase “衣 (clothing) 食 (food) 住 (shelter) 行 (mobility)“ to describe life’s essential needs, India...
It’s tough being a marketer today. Consumers have a barrage of choices in front of them. Which kind of leaves...
Checking on the emotions Numbers are known to be coldly accurate but thoroughly incapable of assessing softer aspects like consumer...